Data visualisation and report design in Power BI: reports built so the answer is obvious.
The same eye that shapes our software shapes your dashboards
The important number impossible to miss
One visual system across every report
Charts that do not need explaining
You have the data and even the dashboards, but people still can't tell at a glance whether things are going well, so they go back to the spreadsheet.
- Power BI report and dashboard design grounded in what the reader needs to decide
- A visual system (layout, colour, hierarchy) applied consistently across every report
- Accessibility and clarity built in, so the report works for everyone who has to read it
- The unglamorous discipline of removing charts that don't earn their space
Same numbers. Different report.
Regional revenue, twice. One version decorates the data; the other answers the question. This toggle is the whole service.
REGIONAL REVENUE PERFORMANCE ANALYSIS DASHBOARD Q2
- NORTH: £47.2K
- SOUTH: £31.6K
- MIDLANDS: £24.9K
- SCOTLAND: £18.3K
- WALES: £9.1K
- TOTAL: £131.1K
Five colours, eleven bold numbers, and the reader still has to work out which region needs attention.
How a report redesign runs
Question
We start from the decisions the report exists to support, not the data that happens to be available.
Design
We design the layout and hierarchy so the most important number is impossible to miss.
Refine
We test it with real readers and cut everything that doesn't help.
Pick the question, get the chart.
Chart choice is not taste. The question the reader brings decides the chart, and that is the whole design method in one sentence.
Ranked bars.
Comparison is a length judgement, and length is what eyes judge best. Sorted largest to smallest, the ranking needs no explaining.
Illustrative shapes, not data. In your reports the same rule holds: we start from the question, then choose the chart.
Report design projects typically from £3,000.
One call to see the reports and meet the readers, then a fixed price in writing before any design work. Never billed by the hour.
Report design is where our data and our design practices meet: the same eye that shapes our software shapes your dashboards. We design against the questions the report must answer, test with the people who read it, and cut what does not help; the result is fewer pages that get used more.
Before you redesign a report
Can you work with reports we already have?+
Yes: a redesign pass over existing reports is common. Same data, same model, dramatically different comprehension.
How do you measure whether a report design works?+
We test with the people who read it: can they answer the question the report exists for, unprompted, in seconds. If not, we cut and rework until they can.
How long does a report redesign take?+
We only commit to dates we have scoped, so we will not invent a number before seeing your reports. The scoping call ends with a fixed timeline in writing alongside the fixed price, and if you have a hard deadline we tell you straight whether it is achievable.
Data Visualisation & Report Design starts with the question your reports cannot answer.
- Send the report nobody reads. As it is today; you hear from us within one working day.
- Talk to the designer. The scoping call is with the person who would redesign it, never a sales pitch.
- Start from a fixed price. In writing before any design begins, and a frank 'the report is fine, the data is the problem' if that is the truth.

